Ashleigh Clarke
Video & Photography
The Brief
Ashleigh Clarke Architects were refreshing their brand image with a new website, new logos, and a totally new look. They needed photographs of the team, and a new video for the home page of the website. They wanted a particular look for all their media to match brand colours and styles.
The Process
In pre-production we talked about who their ideal customers were, where they lived, what they wanted to know and feel. We talked about how the media should feel – calm, warm, professional, approachable and natural. We arranged three shoots: firstly to take headshots, video interview and branding shots at our relaxed location, then on-location shoots on a building project to record cutaways, and then a headshot refresh at their offices when their team grew. We were flexible and all the shoots were great fun.
The Result
They were delighted with the stills and video. They decided to use our media not only on their website, but in blogs and social media content on an ongoing basis. We canāt wait for the next phase of our work together, recording some of the work they do.